If you want to be an effective sport management student: engage, engage, engage. Engage in volunteering opportunities, do as many unpaid/paid internships as possible, get a part-time job in sports if at all possible, and network with other students and industry as much as possible.
Professor & Director of Sport Management
University of North Texas
The interview with Bob Heere was conducted via a typed conversation. Editing changes were made to make it easier to read while maintaining the voice of the interview.