When a posting asks for a cover letter, how much does it matter? I am wondering whether it should be a full traditional letter or a shorter explanation of fit and motivation.
SPMA provides a practical starting answer. Add first-hand experience, a different perspective or a useful example from the industry.
If an employer asks for a cover letter, treat that as a signal that they may read it. The strongest version is usually concise and specific: why this role, why this organization and what evidence from your experience makes the fit credible. Do not rewrite your resume in paragraph form. Use the letter to explain context the resume cannot, such as a career transition, a particularly relevant project or why the function interests you. If the posting does not request one, a strong application can often stand without it unless the letter gives you something important to add.
For employers reviewing a large number of junior applicants, what are the clearest signals that someone will be able to contribute quickly even if…
For employers reviewing a large number of junior applicants, what are the clearest signals that someone will be able to contribute quickly even if…
I keep seeing entry-level sports marketing roles asking for experience, even when they are described as junior. For people who have hired or been…
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