I am interested in the golf industry but want to understand the broader career options across events, tours, brands and media.
SPMA provides a practical starting answer. Add first-hand experience, a different perspective or a useful example from the industry.
The golf ecosystem includes tours and governing bodies, tournaments, agencies, equipment and apparel brands, hospitality, media, technology, facilities, sponsorship, sales and destination marketing. Event-heavy roles can involve operations, volunteers, partnerships and hospitality, while brand roles may focus on product, retail or athlete relationships. If golf is your target industry, learn both the sport and the commercial ecosystem around it. Seasonal tournament work can be a useful entry point because it exposes you to many stakeholders, but a strong background in marketing, events, sales or operations can also transfer from outside golf.
What does progression usually depend on beyond simply knowing the rules?
What does progression usually depend on beyond simply knowing the rules?
A lot of career advice says to network, but that is not very actionable when you are starting with no industry connections. What approaches…
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