How Women’s Sports Makes Money in 2026
Women’s elite sports is projected to generate at least US$3 billion globally in 2026, with commercial partnerships, matchday spending and broadcast revenue all contributing to growth.
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Women’s elite sports is projected to generate at least US$3 billion globally in 2026, with commercial partnerships, matchday spending and broadcast revenue all contributing to growth.
Kayla Grey is leaving TSN after 11 years with the Canadian sports network, closing a significant chapter in a broadcasting career that has taken her from behind-the-scenes radio…
A current league-by-league guide to 14 North American professional sports teams with bird-related names, including the PWHL’s Vancouver Goldeneyes.
A guide to some of the strongest career paths in sports marketing, from digital campaigns and content to partnerships, CRM, brand and audience growth.
A practical checklist for succeeding in virtual interviews for sports jobs, from technology and environment to answer structure and follow-up.
A practical guide to starting a sports podcast and deciding whether the time, format and goals make sense for your sport-media ambitions.
A practical guide to careers in sport development, including participation, programming, coaching support, partnerships, events, research and community impact.
A guide to 10 golf careers for people who want to turn an interest in the game into work across events, operations, marketing, media, development and more.
A Sports Photographer documents competition, personalities, and the atmosphere around a sporting event. The assignment might be an editorial game report, a team's image library, a sponsor campaign,…
A Sports Broadcaster helps an audience understand and experience a sporting event through spoken presentation. The work may involve play-by-play commentary, analysis, hosting, interviews, or reporting from an…
In order to gain insight into what it takes to be a successful entrepreneur in today’s sports industry landscape, we at SPMA were lucky enough to have the…
Along with two friends, Roslyn McLarty "side-hustled" for the better part of a year to make their premonition of starting a women-focused sports media platform come to life.…
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