SPMA

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Academic Insight April 15, 2019

Pro Sport Athletes Connecting with Fans Through Digital Media

Many professional sport athletes are using digital media to connect with their fans in a way that they never did before. This article explores…

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Academic Insight April 13, 2019

How to Stand Out: A Crowded Professional Sport Saturday in Toronto

It’s going to be a day full of expectations in Toronto, Canada today as four major professional sports teams will all begin action starting…

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Industry Profiles April 12, 2019

Raptors Play-by Play Analyst Eric Smith: “Don’t Sweat the BIG Stuff”

For Toronto Raptors fans, Eric Smith is a familiar, neutralizing and harmonious voice. For decades, he has covered “Canada’s team” for Rogers Media Incorporated.…

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Government in Sport April 11, 2019

Politics, Politicians, Elections, and Sport: Justin Trudeau Visits Raptors

Background Sport has been used as a politic weapon for decades. How do you rouse a nation to back a sport, team, or athlete?…

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Innovations April 10, 2019

Music in Sport Part 2: Traditional Tunes Enhance Fan Identification

Music Enhances the Fan Experience In Part 1, we looked at how music can pump up or placate athletes. Just as the previous article started…

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Amateur Sport April 8, 2019

Para/Pan Am Games Sprung A Plan for Sport in Ontario: Game ON

It was the late summer of 2015. Ontario had just hosted a major multinational sport event. Yes indeed, the Para Am Games took over…

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Academic Insight April 8, 2019

“What the Heck is Sport Management Anyways?”

"What the Heck is Sport Management Anyways?"If you’re anything like me, as a student of SPMA you have often been faced with the question,…

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Academic Insight April 7, 2019

Music in Sport Part 1: Setting the Tune for Player Performance

Music in sport at all levels is common. Whether it’s pre, post or during the game; music is omnipresent. Likewise, music plays a large…

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Alumni April 6, 2019

Game Day Operations with Taylor Dean

Taylor Dean started her education with a desire to one day work for Maple Leafs Sports and Entertainment (MLSE). Dean’s interest in working for…

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Academic Insight April 5, 2019

Using Job Descriptions to Know What a Career in Sport Management Requires In Canada

What is your dream job?  Do you have the skills and experience for that job? Chances are you want or have a career in…

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Academic Insight April 5, 2019

Beer & Shampoo: The Use of Alcohol in Locker Room Celebrations

Dawn of a New Baseball Season A new baseball season is upon us, which means spring and warm weather is not far behind. So…

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Academic Insight April 4, 2019

Post-Game Celebrations in Sport: Carolina Hurricanes Controversy

Post-game celebrations in sport. What would sport be without them? Like most major sports, celebrating a win is something normally done in traditional fashion.…

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