SPMA

Article

Innovations June 4, 2019

Smart Marking: How Smart Marking Works to Save Sport Management Professionals ⌛

You really need to learn about smart marking if you teach (or even present anything) in the field of Sport Management. Smart marking is…

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Article

Alumni June 3, 2019

Edmonton Eskimos’ Director of Football Operations Kris Hagerman and His Journey to the CFL

Kris Hagerman is the Director of Football Operations for the Canadian Football League's (CFL) Edmonton Eskimo Football Club. We've known Kris for over a…

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Article

Alumni May 30, 2019

NFL is Not So Far Away! Rachel Farrell’s Marketing Prowess Brings Canadians Closer to the NFL

NFL TV viewership in Canada was up 19% last regular season! A lot of that has to do with the work of the marketing…

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Article

Life After Sport May 27, 2019

Who is Steph Curry’s Father and What’s His Connection to the Toronto Raptors?

In the coming days, you're likely to wonder who is Steph Curry's father? That's because Steph Curry's father Dell has a deep history with…

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Article

Academic Insight May 27, 2019

Making Fixed Costs Easy to Understand Using Sport Examples

Running a sport franchise or non-profit sport organization are different, but there are constants that run between both. While users reap the benefits, individuals…

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Article

Innovations May 27, 2019

Is Going To The Game A Good First Date?

Just because you love going to the game, doesn’t mean everyone else does too. That being said, many people enjoy the experience, which brings…

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Article

Industry Profiles May 25, 2019

Inside Scoop: Hulu TV Star Behind Oilers Mascot “Hunter the Lynx” Revealed

Most people know what mascots are. They’re people who dress up in a costume, usually an animal, and dance around at sport events to…

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Article

Alumni May 24, 2019

Scott Hudson’s Career in Sports Apparel: From Facilities to New Balance to New Era

We've known Scott Hudson for several years now. He's a quiet and humble, yet personable and smart sport professional. We've followed Scott from his…

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Article

Alumni May 23, 2019

Oilers Ticket Sales Coordinator Zachery Ellis Never Took Volunteering for Granted

We've know Zachery Ellis for a few years now. We've seen him grow into his current role with the Oilers Entertainment Group (OEG) and…

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Article

Academic Insight May 23, 2019

Examples of Revenue and Expenses in Various Types of Sport Organizations

Understanding the difference between revenue and expenses is relatively easy. But thinking about revenues and expenses in terms of managing sport organizations is a…

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Article

Academic Insight May 22, 2019

Inclusion in Sport: Definition & Significance

Over the last few decades, UNESCO and its collaborators have made it a priority to guarantee inclusion for all children in all levels of…

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Article

Amateur Sport May 22, 2019

Ontario’s Investment in Sport Comes with Alcohol, Gambling and Fighting

Today's Ontario government has its eye on sport using a lens that differs from the past. A few weeks ago, we ran two stories…

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