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If These Walls Could Talk: Milwaukee Brewers

By Bill Schroeder & Drew OlsonReleased 2016Curated by SPMA Hub because sport culture lives beyond the field.

If These Walls Could Talk: Milwaukee Brewers collects behind-the-scenes stories from the dugout, clubhouse and broadcast booth. Bill Schroeder, a former Brewers catcher who became the team's longtime television analyst, shares stories gathered over more than three decades with the club, written with Milwaukee sportswriter Drew Olson. The book includes a foreword by Craig Counsell and Bob Uecker.

Alex Bennett
Covered by Alex Bennett
The Shelf
If These Walls Could Talk: Milwaukee Brewers

The Gist

Why it caught our attention

Published by Triumph Books in 2016, the book is part of the publisher's If These Walls Could Talk series, in which broadcasters, former players and writers with long access to a team share stories fans rarely hear.

The franchise began as the Seattle Pilots in 1969 and moved to Milwaukee in 1970, reaching the World Series in 1982 with the team known as Harvey's Wallbangers.

The Details

Quick facts

Format
Book
Author
Bill Schroeder & Drew Olson
Published
2016
Relevant Sport
Baseball

At A Glance

If These Walls Could Talk: Milwaukee Brewers collects behind-the-scenes stories from the dugout, clubhouse and broadcast booth. Bill Schroeder, a former Brewers catcher who became the team's longtime television analyst, shares stories gathered over more than three decades with the club, written with Milwaukee sportswriter Drew Olson. The book includes a foreword by Craig Counsell and Bob Uecker.

About This Shelf Item

About If These Walls Could Talk: Milwaukee Brewers

Rather than a season-by-season history, the book moves through short stories built on the authors' own experiences and conversations with players, coaches, executives and staff.

The Brewers switched from the American League to the National League in 1998 and moved into their retractable-roof ballpark in 2001.

Broadcaster Bob Uecker, who has called Brewers games since 1971, is one of the voices whose stories run through the book.

The stories cover memorable games, personalities and moments of humour and difficulty, giving readers a sense of what daily life around the team was really like.

Why It Belongs

The Sport Connection

Its stories show how a small-market club builds loyalty through broadcasters, ballpark experience and a strong local identity.

The book also shows the relationships between a team, its broadcasters and the media who cover it, and how trust and access shape the stories fans hear.

For people working in team communications, community relations or fan engagement, it is a reminder that a club's history is one of its most valuable assets for connecting with supporters.

Our Recommendation

Why Read If These Walls Could Talk: Milwaukee Brewers

Read If These Walls Could Talk: Milwaukee Brewers if you follow the Brewers, work in baseball operations or sports media, or enjoy insider stories from people who were in the room.

Its anecdotal structure makes it easy to read in short sittings. This Shelf feature reflects the book's published description and themes; it is not a chapter-by-chapter review.

Alex Bennett

Final Thoughts

Alex's Final Thoughts

If These Walls Could Talk: Milwaukee Brewers shows that a team's identity lives in the stories told by the people closest to it. Preserving those stories is part of building a lasting connection with fans.