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The Latest Academic Insight Posts

Be inspired and motivated by information shared by people working in sport.

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DAZN Now Owns Canadian Tennis Rights

SPMA | April 4, 2019
Sport is not free for anyone DAZN Canada now owns Canadian tennis rights. This means that DAZN will exclusively stream the ATP World Tour 250 series, WTA Tour, Davis Cup, and Fed Cup to those that subscribe to their services. In other words, if you are in Canada, the only...
Studying Sport

Managing a Crisis in Sport

SPMA | April 3, 2019
Managing a crisis in sport is important. Car trouble on your way to class is a crisis. It's unpredictable. But you may be judged for just showing up late. Managing this crisis is important. You must manage your reputation. At least send an e-mail to your professor. Devising a plan...
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Is Good Sportsmanship a Lost Art?

SPMA | March 29, 2019
Sport is about competition. Whether you are competing as an individual or in a team environment, the goal is to win. Nonetheless, just because you are competing doesn’t mean that you can’t show good sportsmanship and respect for your opponents and fellow competitors. Sportsmanship: "Poor Sports" Attract Attention But in...
Studying Sport

Protected: Managing the Media at Sport Events

SPMA | March 27, 2019
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Ethnic Marketing in Sport: A Case Analysis of Jeremy Lin & Toronto

SPMA | March 23, 2019
What is Ethnic Marketing? Ethnic marketing in sport takes place when a sport property deliberately markets one or more of their products or services to a specific non-dominant ethnicity There are all kinds of marketing strategies to promote products and services in today’s world. Whether your selling cars, clothing or...
Trends

Why Is Sport So Important?

SPMA | March 22, 2019
Sport plays an essential role in building a better society. But have you ever wondered why is sport so important?  And is it more important to play or to watch? While some consider sport as nothing more than a competition that you either win or lose, it goes beyond victory...
Studying Sport

Press Conferences in Sport

SPMA | March 20, 2019
A press conference in sport is one of the interesting aspects of sporting events. Athletes are held against their will in a contained place with reporters asking lots of question. Most players just want to get over it quickly. What are they? Sport properties use press conferences to convey news...

Smack Talk: Reacting to Live Fans Who Do It

SPMA | March 19, 2019
Background Russell Westbrook’s incident with a Utah Jazz fan is nothing new. It's a case of smack talk taken to extremes. We often believe racial abuse in sport is minimal. Especially that directed towards high-profile athletes. However, it does exist. Westbrook’s altercation with a Jazz fan and his wife is...
Trends

Winning the Game Day Presentation: Toronto Maple Leafs

Mat Israelson | March 16, 2019
Student vs. Sport Spectator Ever been to a class that bored you and made you wonder, "How can I stay in this for a semester? You go to Google for a how-to on surviving a boring class. Perhaps you take to RateMyProfessors.com hoping others share similar experiences. Photo courtesy of...
Trends

Dear John: Every Team Needs a Fan like Kimmy Moisa

Mat Israelson | March 13, 2019
Anticipating the return of John Tavares to the Island as a Toronto Maple Leaf, Channel 12 News, Long Island television station, had a mission. Their mission: to create a video portraying the feelings of six Islander fans willing to share their feelings. So looking into the camera, participants were asked...
Studying Sport

Athletes Rehab with Social Media

SPMA | March 12, 2019
A lot has changed since the advent of social media, and professional athletes have begun to use the technology in a variety of different ways to connect with their followers. Social media allows prominent athletes to keep their followers up to date on many things in their lives and careers,...
Trends

Do you have a coupon for that?

SPMA | March 12, 2019
Coupons for SPORT? It used to be that if you wanted a ticket to your local professional team, you made a call to a member of their sales team or went to their website. Or if you wanted officially licensed team merchandise or equipment, you needed to visit the venue...
Studying Sport

Conor McGregor Arrested Again. This Time At Fontainebleau Miami

SPMA | March 11, 2019
Courtesy of the Miami-Dade Police Department Miami, Miami, Miami We looked for a place eat when we landed in Miami. We found the Fontainebleau Miami Beach Hotel. This hotel saved us from our hunger, just like the nearby Timmies does when you are staving in class. Fast forward to today...
Trends

Load Management in Sport

SPMA | March 10, 2019
Load management in sport means managing the training load (time, intensity and type) of an athlete. It is imperative all the time for people and athletes who engage in regular exercise. For uninjured athletes, a key factor like periodization (a planned training calendar that shows high and low-intensity periods) is...

Vladdy Jr. Ready? Jays Brass Try To Prove Not

SPMA | March 8, 2019
Vladamir Guerrero Jr. had one of the most powerful one handed swings seen in spring training for the Jays in several years last Saturday. In case you missed it, here it is: Vlad Jr.'s swing is effortless. #SpringTraining pic.twitter.com/FMW9pr3vPW — MLB (@MLB) March 3, 2019   Clear Power for Vladdy...
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About Academic Insight

Here, scroll through several academic insight features and research topics relating to the field of sport management.

The field of sport management is rife with scholarly inquiry and research topics. In light of this, we try our best to ask industry professionals their thoughts on a variety of issues.

When we feel it's integral to the sport research community, we categorize their interviews in this section.

So head on up to the exit button and begin sifting through sport academic inight.

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